Search

It’s All Smiles at Sony as Smartphone Cameras Boost Demand for Its Image Sensors - The Wall Street Journal

Sony, which supplies image sensors that power smartphone cameras, raised its revenue and profit forecasts. Photo: Kiyoshi Ota/Bloomberg News

TOKYO—The rise of smartphones bristling with three or four cameras is producing a windfall for Sony Corp.

The Tokyo electronics maker, which supplies Apple Inc. and other smartphone makers with image sensors used in cameras, said Tuesday sales from the sensor business rose 29% in the latest quarter compared with a year earlier. The company raised its revenue and profit forecasts for the year ending March 31.

Sony shares have risen more than 50% from a year earlier.

Apple’s iPhone 11 Pro, which was released in September, has three rear cameras, up from two in the iPhone X. Samsung Electronics Co. and Huawei Technologies Co. have both released phones with four rear cameras. That means more demand for the sensors that convert light into electrical signals—a market in which Sony says it holds the top share by revenue.

The image sensor business is “running extremely well,” said Sony Chief Financial Officer Hiroki Totoki. “We’re investing in new highly competitive products and maintaining and improving overall margins.”

While the overall mobile phone market has plateaued globally in recent years, Apple has shaken off its iPhone slump, saying last week that iPhone sales in the most recent quarter grew by 8% from a year earlier.

Jefferies analyst Atul Goyal forecast more growth for the Sony business supplying smartphone makers. “Bigger image sensor size is also warranting higher pricing and margins,” he said.

Sony’s image-sensor unit is building a new plant in Nagasaki. The unit recorded the highest operating profit among Sony divisions in the first three quarters of the fiscal year, outpacing the company’s videogame unit.

The growth in sensors offset slowing sales of PlayStation game machines as consumers await the PlayStation 5, set for release during this year’s holiday season.

Sony now expects to post a net profit of ¥590 billion ($5.4 billion) in the year ending in March, up 9% from its earlier forecast in October. Revenue is projected at ¥8.5 trillion ($78 billion), up 1% from the earlier forecast.

Write to River Davis at River.Davis@wsj.com

Copyright ©2019 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

Let's block ads! (Why?)



"Smartphone" - Google News
February 04, 2020 at 07:01PM
https://ift.tt/2uhDPhZ

It’s All Smiles at Sony as Smartphone Cameras Boost Demand for Its Image Sensors - The Wall Street Journal
"Smartphone" - Google News
https://ift.tt/2QXWyGT
Shoes Man Tutorial
Pos News Update
Meme Update
Korean Entertainment News
Japan News Update

Bagikan Berita Ini

0 Response to "It’s All Smiles at Sony as Smartphone Cameras Boost Demand for Its Image Sensors - The Wall Street Journal"

Post a Comment


Powered by Blogger.